The Hero your Organisation Deserves

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Using simple narrative design techniques, utilised by the game industry to craft great player experiences, you will learn how to apply these techniques within your business to create great stories that help you engage with stakeholders; be they customers, employees, investors and more.

Event information / agenda

Using narrative design to enhance engagement

WHAT IS IT ABOUT?

Stories matter. How often have you heard marketing gurus espouse the virtue of crafting your organisation’s Brand Story or, to pay careful attention to your Customer’s Journey?

In this workshop, we go beyond the buzz words. Using simple narrative design techniques, utilised by the game industry to craft great player experiences, you will learn how to apply these techniques within your business to create great stories that help you engage with stakeholders; be they customers, employees, investors and more.

This is the first in a series of workshops introducing gamification; the art of utilising game-based mechanics in non-gaming environments, helping businesses and organisation better engage with their stakeholders.

WHO IS IT FOR?

Creative & Digital entrepreneurs, start-ups & SMEs who need to be inspired & engage with stakeholders.

Please note: If you have already accessed 12 hours of support with The Big House, you will be placed on a waiting list in the first instance.

WHO ARE IDEAS IN PLAY?

The workshop will be delivered by Jorge and Nader of Ideas in Play. Jorge Andrés Martínez is a UX designer specialising in gamification and works with organisations to help them with the process of innovating and implementing game mechanics in different environments to deliver productive, value driven, management strategies.

Nader Al-Shamma is a software engineer, published academic and conference speaker, specialising in Web and Mobile development. His experience, knowledge and passion for tech places him in a strong position to help businesses get the most out of technology and drive their digital growth forward.

WHEN IS IT?

Registration from 5.30pm with the event starting at 5.45pm. We aim to finish 8.30pm. Refreshments will be provided.

HOW DO I BOOK?

This event is free but you must be enrolled with The Big House. Space is limited. Make sure to book your ticket today to guarantee your place. Please note: If you have already accessed 12 hours of support with The Big House, you will be placed on a waiting list in the first instance.

ATTENDANCE

The Big House events are free to you because they are funded – however, there is a cost attached to them for us and we are a not-for-profit organisation. So, if you have registered to come, your place will have been paid for. Our events are popular and we often have a waiting list. With this in mind, if for any reason you are unable to attend please cancel your event on Eventbrite as soon as possible to enable someone else to take your place.

CONTACT US

If you have any questions and/or would like any further information about this event, please contact the Events team at bighouse@creativequarter.com or telephone 0115 710 0107.

WHAT IS THE BIG HOUSE PROGRAMME?

You must be eligible to enrol with The Big House to attend this workshop. The Big House programme supports pre-start, start-up, growth & SMEs in the Creative or Digital sectors across Nottinghamshire or Derbyshire. If you are not already enrolled with us, you will find the appropriate form at https://bighouse.org.uk/enrolment-forms. Please download and complete the form and bring it with you to the event (in colour please), as it will be required when signing in. If you do not work in the Creative or Digital sectors, you will not be able to enrol or access this training - please email info bighouse@creativequarter.com & we can refer you to another partner for support.

If you would like any further information on this event, please contact us at bighouse@creativequarter.com

NB: We will be documenting the event. If you do not wish to be included in images or videos that may be used later for marketing purposes, please let us know beforehand.

This project is part funded by the European Regional Development Fund 2014 - 2020

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Wednesday 27th March 2019

17:30pm - 20:30pm GMT

THiNK Meeting Space
2 Cobden Chambers
Nottingham
England, NG1 2ED, United Kingdom

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