Building Brand Strategy

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This workshop aims to help any business create a meaningful, long term brand strategy.

Event information / agenda

A Big House Event supported by Creative Quarter & delivered by Tim Elliott

WHAT IS IT ABOUT?

This is a brand strategy workshop that will help any business create a meaningful long term strategy to build a brand people care about.

The workshop will be based around a brand strategy framework that is easy to understand and work though.

You will learn:

  • What brand is;
  • How to design a brand strategy;
  • How to understand your audience;
  • How to build your brand story.

WHO IS IT FOR?

Creative & Digital entrepreneurs, start-ups & SMEs.

WHO IS TIM ELLIOTT?

Tim Elliott has worked in the creative industries for over 23 years which means over the last couple of decades, he's been at the table having strategic conversations with 1000's of businesses and leaders, helping them understand how to apply creativity strategically so that they can do better work and do work better.

Today, his work regularly involves delivering keynotes at events, speaking to leadership teams internally at organisations as well as at leadership groups, masterminds and retreats, delivering lectures and seminars and facilitating workshops.

He is a lifelong student and practitioner of a creative process called human-centred design so all of the talks and workshops he delivers are designed to give you a new way to think about the challenges that you face in the world of work.

The 'day job' is heading up The Spill Teem® UK, a global team of design strategists who work with organisations to help them shift their thinking culture, solve problems and grow using Human-Centered Design.

WHEN IS IT?

Registration from 9.30am with the event starting at 9.45am. We aim to finish by 12.30pm. ** Please arrive before 9.45am as we do not allow entry after this time to minimise disruption to the rest of the group.

You will receive confirmation or the Zoom details by email 2 days prior from a Big House email address (please check your junk).

You should come prepared to engage about your business or business idea with the group. Our events are highly interactive and therefore we ask that you can have your camera switched on and be able to talk and discuss at different points of the morning.

ATTENDANCE

The Big House events are free to you because they are funded – however, there is a cost attached to them for us and we are a not-for-profit organisation. So, if you have registered to come, your place will have been paid for. Our events are popular and we often have a waiting list. With this in mind, if for any reason you are unable to attend please cancel your event on Eventbrite as soon as possible to enable someone else to take your place.

CONTACT US

If you have any questions and/or would like any further information about this event, please contact the Events team at bighouse@creativequarter.com or telephone 0115 710 0107.

WHAT IS THE BIG HOUSE PROGRAMME?

You must be eligible to enrol with The Big House to attend this workshop. The Big House programme supports pre-start, start-up, growth & SMEs in the Creative or Digital sectors across Nottinghamshire or Derbyshire. If you are not already enrolled with us, you will find the appropriate form at https://bighouse.org.uk/enrolment-forms. Please download and complete the form and bring it with you to the event (in colour please), as it will be required when signing in. If you do not work in the Creative or Digital sectors, you will not be able to enrol or access this training - please email info bighouse@creativequarter.com & we can refer you to another partner for support.

If you would like any further information on this event, please contact us at bighouse@creativequarter.com

NB: We will be documenting the event. If you do not wish to be included in images or videos that may be used later for marketing purposes, please let us know beforehand.

This project is part funded by the European Regional Development Fund 2014 - 2022

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Wednesday 17th February 2021

9:30am - 12:30pm GMT

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