Branding & Social Media for Business Workshop Series Part 2 of 2

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2 day workshop series aimed at building and promoting your business and brand and using social media.

Event information / agenda

2 day workshop series aimed at building and promoting your business and brand on social media.

Led By We Do Stories - We have been lucky enough to enlist the services of We Do Stories to help provide these workshops. We Do Stories helps businesses and non-profits connect with real people through brand storytelling and digital marketing. By looking at brands in the same way as stories, we're able to create compelling brand narratives that connect on an emotional level building brand loyalty and advocacy. Take a look at their website to find out more about who they are and what they do

Workshop 1 - Brand Storytelling for business – 11th April, 9.30 until 4.30pm The information age... is coming to an end; people are looking to connect beyond facts and figures. People are now searching for brands that connect with them on an emotional level. That's where brand storytelling comes in. By looking at your brand as a story you'll learn to connect with customers in one of the emotional marketplaces, you'll learn how to use story structure to bring your presentations, web copy and marketing to life and you'll develop a deeper understanding of who you are and how you can build brand loyalty from with your customers.

Workshop 2 - Social Media ‘Developing A Social Strategy That Connects’ – 19th April, 9.30 until 4.30pm It seems everyone and their cat is on social media these days and standing out from the noise can seem like a daunting task. Through this workshop, you'll learn how to cut through the noise with social content that your customers want and share. You'll learn techniques for managing your social media profiles and which platform works best for your communication style.

Limited spaces available and businesses must be able to attend both workshops.

These workshops are provided by the University of Derby and are only available to businesses enrolled on The Big House programme. Full day event with refreshments

Limited spaces available. To register your interest or to find out more, please contact the University of Derby Big House Project Team email: or tel: 01332 593378 no later than 9th April 2018.

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Thursday 19th April 2018

9:30am - 16:30pm GMT

Derby Conference Centre
London Road, Alvaston
, DE24 8UX, United Kingdom

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